Versed Global Versed Global Salesforce CRM, Web Design & Fundraising
Client Stories

Real work.
Measurable
outcomes.

Versed Global has supported a growing portfolio of organisations across the charity, corporate and public sectors — with Salesforce, web design and fundraising solutions shaped around how each team actually works.

Salesforce CRM Fundraising Web & Integrated UK & International
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Recent engagements

12 projects across 3 disciplines

Salesforce

Charity CRM rebuild

Redesigned and rebuilt a Salesforce NPSP implementation for a UK charity — resolving data quality issues, streamlining donation tracking and enabling accurate reporting for trustees and funders.

Fundraising

Trust fundraising strategy

Developed a trust and foundation fundraising strategy for a social enterprise, including prospect research, pipeline prioritisation and a tailored case for support.

Salesforce

CSR stakeholder management

Configured Salesforce for a corporate CSR team to manage charity partnerships, employee engagement and impact reporting — replacing fragmented spreadsheets.

Fundraising

Grant application support

Provided grant writing support for a CIC, securing funding from a major trust to expand programme delivery into new regions.

Salesforce

Public-sector CRM scoping

Led discovery workshops mapping requirements for a Salesforce-based grants management system aligned with government reporting obligations.

Web & Salesforce

Website and CRM alignment

Developed a new website and integrated enquiry forms directly with Salesforce, ensuring every lead is captured and tracked from first contact through to programme engagement.

Salesforce

Corporate volunteering pipeline

Implemented a volunteering and skills-based CSR pipeline for a corporate partner, enabling better matching of employee skills with charity needs.

Salesforce

Donor stewardship workflow

Created automated stewardship journeys in Salesforce for individual donors, including thank-you emails, impact updates and high-value supporter prompts.

Salesforce

Multi-country programme tracking

Designed a Salesforce data model for an international NGO capturing activities, outcomes and learning across multiple countries and programme streams.

Fundraising

Fundraising operations review

Identified gaps in pipeline management, reporting and integration between digital channels and CRM for a national charity's fundraising operations.

Salesforce

Small charity CRM starter

Implemented a lightweight Salesforce setup for a small charity moving from spreadsheets — contact management, donation tracking and maintainable reporting.

Salesforce

Data migration & cleanup

Managed a complex migration from a legacy CRM into Salesforce, including data cleansing, deduplication and validation for a clean launch.

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